Now this is one celebrity-turned-designer I didn't see coming! Amy Winehouse loves Fred Perry polo shirts. She is regularly spotted out and about in the sporty style so naturally, the brand wants to cash in on her influence. The singer has created a 17 piece collection for Fred Perry that is due in stores in September and mainly features a colour palette of black and pink. It includes classic Amy separates such as dresses, pencil skirts and capri pants. Richard Martin, Fred Perry’s marketing director explained, "Amy has a unique sense of style that reflects the brand’s own historical reference points. She is a loyal fan of classic Fred Perry product, so that is what the designs were focused on developing." I can't say it's my cup of tea, but would you wear Amy Winehouse inspired clothes?
Who can forget the flirty, fresh clothes from the Spring '10 collections? Though it's starting to get nippy outside, the luscious ad campaigns have been tempting me to self-tan my legs and don a breezy dress. We've decided to entice you with a roundup of all the scintillating Spring ad campaigns as the fashion world prepares for the new season ahead. While it was hard picking a favourite, I think Alberta Ferretti and Stella McCartney jumped out at me most. Click through to choose your faves.
Look what we have here — Lauren Conrad's Spring '10 collection for Kohl's! Unlike her former Lauren Conrad Collection, LC Lauren Conrad for Kohl's is affordable and truly mimics Lauren's sweet California aesthetic. Yep, you guessed it, that means flutter sleeves, ruffles, romantic prints, sheer fabrics and light hues. But there's a tough side to this story as well; sharp blazers, shredded jeans, liquid leggings, and greys also play a part. Her feminine style is possibly the antithesis to other cool cats we admire such as Alexa and Sienna, but it's still equally as admirable and inspiring. Check out the rest of her Spring line below. 7686995
To see lots more of LC Lauren Conrad Spring '10, read more
The long awaited Daisy Lowe for Louis Vuitton swimwear ad campaign has finally been unveiled. It was shot in Miami and shows the British model posing in pieces with prints designed by Takashi Murakami. Plenty of accessories such as coloured eyewear, stacked bangles and lust-worthy bags were also featured with the colourful swim separates and cover ups. The collection is called Cosmic Blossom and has a more youthful feel to the classic LV style we're used to. Do you dig it? 
The fashion world will never be done mourning Alexander McQueen. But, according to PPR president Francois-Henri Pinault, the brand will go on. Before we witness McQueen's last Fall RTW collection at Paris Fashion Week, let's marvel at his pre-Fall pieces. Each one more stunning than the next, further solidifying the late designer's genius status. Tweeds, graphics, suits, coats, fur, lace — a collection to remember.
I must say, my whole shopping experience has changed ever since Urban Outfitters started delivering to Australia. Big call I know, but it's so nice to have another affordable international store to shop from with ease, dontcha think? It's Spring time in UO land and their new catalogue has bloomed — shall we dive in? Enter a sea of delicate offerings: ruffles, florals, khakis, cardis, dots, and stripes. There are some solid pieces, but it's mostly about quirky, colourful prints. I'm digging the breezy separates and subtle prints, perfect for our Autumn weather. Catch it all here.
I know I've been harping on about the Alexa Chung for Madewell collection for a while now, but finally, here's a close-up look at her creations for J.Crew's lil sister line. Filled with high-waisted shorts, clogs, long cardis, and sweet, vintage-inspired frocks, the range is a true representation of her quirky, low-key style. Too bad she didn't dream up a cheaper rendition of her Mulberry Alexa bag! You can get your hot little hands on Madewell from international site Shopbop, thought we'll have to wait a little longer for the Alexa range to hit the virtual shelves. Never mind, I say take a lusty look at the range now and start taking note!
Melbourne based label Alpha60 (which is favoured by cool-cats including Kings of Leon and Patty Smith) are the latest designers to team up with Sportsgirl on their designer collaborations.
Launching their label in 2005, the brother-sister duo behind the brand have created a nine piece collection inspired by The Marchesa Luisa Casati, Europe's most notorious celebrity. Velour dresses, graphic prints and statement jackets make up the range and will be sold online and in selected stores from March. Prices range from $60 - $150.
Check out the hotness below.
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It's not often you see a blanket walk the runway, let alone twice in two different continents. As soon as I spotted this Paul Smith Winter '10 crocheted dress I knew it wasn't the first time I'd seen such a quirky style. Australia's own design duo Romace Was Born displayed a similar dress in their Spring/Summer '09 show. You may also recognise it as the "blanket dress" as canned by critics when Cate Blanchett wore it to an event in Melbourne late last year.
It's definitely an interesting style to see take off internationally, don't you think? Does this make you want to pull out your nana's blankets and wear them proudly, or are these designers pushing the creative envelope a bit too far?

Spot the difference. From left to right: Paul Smith's Winter '10 version, Romance Was Born's Spring/Summer '09 runway piece, and Cate Blanchett proudly wearing the Aussie version.
You guys may have caught on by now that I have a slight obsession (some would say unhealthy, I say whatevs) with Alexa Chung. She recently posted a pic on her Twitter account of some Miu Miu heels which she captioned with "Congrats Miu Miu, you've made the perfect shoe." I immediately recognised the crystal embellished printed heels as the same ones advertised in the Spring '10 campaign. I can't believe I didn't catch on to these babies when I first viewed them on the Paris runway last year. Pink + crystal + Miu Miu = perfection in my eyes, too. See, Alexa and I have so much in common! Do you agree with us — are these Miu Miu babies really the perfect shoe?

