Stella McCartney's Tips On Staying Fashionably Green for Earth Month 2011
2011 Earth Month: A Few Words From Stella McCartney
Stella McCartney has been making stylistas of vegans for years. Her brand of animal friendly and eco-aware fashion has never played victim to the sorts of compromise that many labels make when it comes to environmentally badged collections. Using organic cotton and linen, natural rubber, recycled fibre from plastics and faux leather — Stella proves that fashion with a conscience is possible. We asked Stella about her green stance . . .
"First it’s important for me to say I’m not perfect and that for me, it is about the principle. Sustainability is important, recycling is important. I think it is a mind-set: everyone can do really simple things to make a difference, every little bit counts and there is still a long way to go. My first job is to be a fashion designer — my first job is to make desirable, luxurious, beautiful clothing and accessories that women want to buy but I will always take the opportunity to use a beautiful organic fabric. I obviously don't use any animal skins or furs in my collections which has a huge impact on the planet. About fifty million animals die for the sake of fashion ever year, which is extremely wasteful and significantly contributes to climate change as farming uses a lot of water, energy and land, devastate forests and pollutes oceans."
Indeed! Feeling eco-inspired, we picked five fab Stella pieces available through Net-a-Porter.
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